Thursday, 16 October 2014

Final Designs - Alphabet Soup - OUGD403

I took a lot away from my crit and I developed an idea of which designs achieved a better reaction. Most of my final designs are a development from comments of other students. Below, I laid out all my final designs and began to select and reject certain letterforms. Most designs were rejected because of issues with legibility and often the overall neatness of the design. 
I displayed my designs using the word occupy as this allows others to visualise my ideas and it also gives a clue as to what the type would look like in use. 

After some tutor feedback, it was suggested that I kept the designs in an A3 formant. I therefore felt the best way to display my work was to clip my designs together in a book style format. I produced a title page so it is clear what is in the book. 


For each design I produced two pages. One displays a larger individual letterform, this allows the viewer to see each letter in detail. A second page shows the letters in practice as the word 'occupy/occupied'. 
At the base of each design I give a short description so it is clear where my design ideas came from.  Below I have rewritten these annotations...

Idea of the mind being occupied and busy with lots of things. The many layers of the letterform outline represent all of these thoughts. In practice the letterforms are occupying each others space. 


An uppercase version of the previous design. 

A development from one of my first designs- the idea of the physical letterform taking up more space on the page. Initially, I only filled the counters, I developed this by filling all of the space around the letter. As a result, this became a geometric design. 


A further development, combining the previous 2 designs- a business of the mind and an occupation of space.


Considering alternative ways to fill up space on the page. I exaggerated the finials, various letter strokes and filled the counter. 


This scribbled design branches from two ideas . Firstly, the idea of occupying children, this often takes the form of giving them colouring-in activities. Also, often when our mind becomes occupied and wonders- we doodle. I often doodle when I am procrastinating. 


The next few designs developed from the idea that in this modern age, our lives are occupied with screens on computers and phones. We are always busy with some form of technology and this ruins our social interactions. The first typefaces used on devices were bitmap fonts, so I decided to develop some designs in this style, as if the viewer is staring at a computer screen. 


A variation of the previous design but an outlined version. 


In a crit, there was a preference to the shapes being different shapes and sizes- less like how a bitmap font would be created by pixels. This is a development from my first bitmap design with a variation of rectangle sizes. 


A further comment from the crit expressed by most of the group was to design the squares as screens and other technology to make my meaning more clear. This was the design I came up with including keyboards, screens and buttons. 


A more accurate version of a bitmap font, using equal sized squares which represent the pixels. I followed on with the idea of not filling the squares in so the shapes are visible. 


A variation of the previous design with the squares filled in.


This design played on the idea of being occupied with something else/busy with something else. Therefore, half the letter in missing to represent this. Some lines are thicker to make the shape of the letter easier to identify. 




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